Privacy policy

1. Who we are
This website, businessmorphology.com, is operated by Business Morphology.
If you have any questions about this policy or your data, you can contact us via the website’s contact page.

2. What personal data we collect
We only collect limited personal data, including:
Name (if provided via contact form)
Email address
Any information you include in your message
We do not offer user accounts, memberships, or commenting features.

3. How we collect your data
We collect data when you:
Submit a message via the contact form
Browse the website (via cookies – see Cookie Policy)

4. How we use your data
We use your information to:
Respond to enquiries
Provide requested information
Maintain and improve the website
We do not use your data for unsolicited marketing.

5. Lawful basis for processing
Under UK GDPR, our lawful basis is:
Legitimate interest – responding to enquiries and running our website
Consent – where applicable (e.g. cookies)

6. How we store your data
Your data is stored securely and only kept for as long as necessary to respond to your enquiry or meet legal obligations.

7. Sharing your data
We do not sell or trade your personal data.
We may share data with trusted service providers (e.g. hosting providers) where necessary to operate the website.

8. Your data protection rights
Under UK GDPR, you have the right to:
Access your personal data
Request correction or deletion
Object to processing
Request restriction of processing
Lodge a complaint with the Information Commissioner’s Office

9. Third-party links
This website may contain links to external websites. We are not responsible for their privacy practices.

10. Changes to this policy
We may update this policy from time to time. Please check back periodically.